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Bud Light x Post Malone 2019 Limited Edition

In 2019, when I was Sr. Graphic Designer for Bud Light at ABInBev's internal agency DraftLine, I was lucky to be the chosen design for Post Malone's first special edition can with the brand. We were sent photos week over week while  Posty was on tour, and it is very possible I illustrated him in different poses over 30 times. Luckily, one of those really worked.

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This campaign was vibrant & full of diverse, beautiful practically shot scenes that required complex compositing and retouching.

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See the before and after by hovering your pointer across each image.

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